Candis Melamed • Buzzfeed
Due to our strong media relationships, the Spotlight team’s founder and owner, Candis Melamed, was featured on the notable digital platform, Buzzfeed. Reaching more than 17.6 million readers, the article touched on recognizing successful publicists and turned to Candis for her advice and strategy on how to receive media exposure for her clients.
Dr. Ava Shamban • NewBeauty
Due to our outreach to major beauty publications, celebrity dermatologist Dr. Ava Shamban was included on NewBeauty Magazine’s website. Reaching more than 710,945 readers, the article touched on a procedure that was mentioned on Keeping Up With The Kardashians, where Kris Jenner recommended Khloe Kardashian go to Dr. Shamban to treat her varicose veins.
Dr. William Kwan • Life & Style Weekly Magazine
Due to our hard work, we successfully secured a feature for ethnic skincare expert Dr. William Kwan in the January 8th issue of Life & Style Weekly Magazine, which reached more than 116,948 readers. In the article, the editor discussed what types of cosmetic procedures that Paris Hilton may have received on her face over the years and turned to Dr. Kwan for his explanation on how Paris’s cheekbones became more prominent.
Dr. Ava Shamban • Health Online
Each week, our PR team connects with the editors and writers for the top international publications. This week, our efforts secured celebrity dermatologist Dr. Ava Shamban a feature on Health Magazine’s website, that reached more than 11.8 million readers. In the article, Dr. Shamban discussed whether or not it was safe for women to take prenatal vitamins for their hair and skin, even when they aren’t pregnant.
Dr. William Kwan • SkinCeuticals
The Spotlight marketing team helped create a partnership with SkinCeuticals, making our client the 50th SkinCeuticals flagship store in the United States – with exclusivity in San Francisco. Our team went above and beyond by taking on the display design and securing and overseeing the fabrication all the way through to installation. Stay tuned for the reveal on Friday, February 16th!
Dr. Ava Shamban • StyleCaster
The Spotlight PR team is always on top of trending news and entertainment stories! This week, we secured a mention for celebrity dermatologist Dr. Ava Shamban on the lifestyle website, StyleCaster, which reached more than 3.8 million readers. The article touched on pros and cons about showering during the winter and turned to Dr. Shamban for her skin expert advice.